Focal Upright 2016 Catalog
Most furniture companies have relatively boring catalogs. We wanted to spice things up with a more magazine-like catalog that would keep our potential customers interested and engaged.
Full file here.
In preparation for talks with potential partners, we wanted to create a document that shed a little more light on the personality of Focal, rather than highlighting the products.
See the full playbook here.
Product Cut Sheets
Each furniture product needs its own packet that includes product info and specs. I created cut sheets for each Focal product.